CAPE 2012 will create a professional platform for Chinese car articles enterprises to enter international markets.

CAPE 2012 Organizing Committing, in a integration marketing way, energetically coordinates social resources (manufacturers, traders, dealers, chain organizations, media, experts and scholars, public figures, profession organizations, government department and assistance of foreign counterparts) and sponsor' s resources (labor, material and financial resources and many years of professional organization and scheme experience. Above all, The CAPE 2012 Organizing Committing will attract attention of media, business and consumer in three-dimensional propaganda tactics and makes every effort to widen the influence of the exhibition and strengthen participation effect.

CAPE 2012 Organizing Committing will release this exhibition information and advertise in hundreds of news and media, magazines and websites. Under the guidance “mainstream media to consumer, professional media to manufactures”and combining, with large-scale exhibition weight and authority and on the new concept of attention marketing, we will build a most influential exhibition in the world.

Concrete measures include the following ：

● Last but not the least; popularize this exhibition by relying on foreign embassy in China and trading department to introduce it to their Automobile Industry Associations and Institutions and invite them. At the same time, depend on China 's Commercial Counselor's Office to popularize;

● First, further promote publicity and reports on this exhibition with celebrated media both home and abroad; develop close cooperation with media authority, jointly build post-car industry market expo;

● The sponsor would especially like to extend our sincere invitation to manufactures and all kinds of partners and the latest development and service matters of the expo will be announced in time. The sponsor will make the most of our own platform (website, proceeding and large-scale activities) to release information and show image for exhibitors free of charge;

● Third, send visiting invitation tickets to more than 200,000 professional audiences; send sponsor's data to 200,000 buyers through e-mails; send fax invitation to over 1000 automobile sale enterprises in the world; send invitation to more than 1000 VIP inside industry;

● The sponsor will make full use of our own advantages to propagate the exhibition with over 500 large car, car articles and car parts markets and fervently invite them to visit the expo;

● Second, popularize this exhibition at various kinds of car industry one at home and abroad and send a lot of visiting tickets.